Sunday, November 25 10:30PM–1AM

Once again this year, to welcome our most dedicated fans, we will be hosting an AWS style pep rally to kick off the week. Midnight Madness provides a sneak peek into re:Invent, complete with fun, drinks, and snacks. Come hear AWS executives give a behind-the-scenes take on AWS, discover the first launch of the week, see a marching band, and dance until 1AM!

We will also host our Tatonka Challenge at Midnight Madness. In fact, this year we’ll be attempting to break three different Guinness World Records during Midnight Madness - Largest Air Drum Ensemble; Most People Lighting Glow Sticks Simultaneously; and Largest Chicken Wing Eating Competition.

This is your chance to kick off re:Invent with your fellow AWS fans and participate in the breaking of Guinness World Records. Midnight Madness is open only to the first 8,000 fans.